Product Marketing Manager

As part of our growth, your task will be:

• Strategy and Category Management
• Establish compelling marketing strategy and execution plan to ensure that we win in the category, while working within budget
• Develop marketing plan, working with stakeholders, and provide overall go-to-market strategy (including tactical efforts) for growing and sustaining the category
• Drive category awareness by creating communications strategy across target customer segments by working with Brand team
• Influence desired sales process (including digital platforms) and customer journey by working with relevant units
• Identify and address gaps in customer needs
• Maximize co-branding opportunities with retailers and strategize & develop mutually beneficial partnerships
• Ongoing management, differentiated coaching, feedback and support to Direct reports
• Ensure compliance to internal and external policies, regulations and guidelines and maintain a strong governance discipline for all forms of comms

You know you are the perfect fit if you have:

• Bachelor’s degree in Marketing, Business Management, Communications, or related fields
• With at least 8 years experience in Marketing, handling campaigns/ product promotion
• Strong understanding of marketing principles
• Highly analytical with excellent presentation skills
• This person needs to be very organized and should have excellent project management skills
• Should be versatile and flexible. Should be able to converse and engage with cross-functional teams easily.
• Brand management experience an advantage